C&C strikes deal with Mahou San Miguel’s India unit
April 28
12:47
2016
Drinks group C&C has announced a new partnership deal with Spanish-headquartered Mahou San Miguel. C&C have struck an agreement to brew several Tennent’s products under licence in India.
The deal comes as the company continues to ramp up its international expansion in Asia-Pacific and marks its third strategic partnership in the recent months.
In a statement, the company said it was continuing to “ramp up” its international expansion in Asia-Pacific with the announcement of its third strategic partnership in the recent months.
Initially Tennent’s and Mahou India will launch Tennent’s Whisky Oak Aged Beer and Tennent’s IPA, the first authentic Indian Pale Ale, to be brewed in India.
