Virgin Media wins All Ireland Integrated Marketing Award
Virgin Media Ireland scooped the Integrated Marketing Award at the All Ireland Marketing (AIM) Awards in Dublin Last night.
The keynote award marks the campaign implemented by Virgin Media as it launched its brand across Ireland last year including advertising, marketing, PR, digital, social media and event management in a cohesive and memorable approach to the market.
The award winning campaign firmly rooted Virgin Media and its brand values in Ireland, placing the customer at the centre of Virgin Media’s offer including the best value digital TV entertainment, Ireland’s fastest broadband, phone and the launch of Virgin Mobile in Ireland for the first time.
Head of Brand & Marketing at Virgin Media Ireland, Meadhbh Quinn said, “The All Ireland Marketing Awards are not just a way to recognise creativity and hard work, they also consider an important benchmarking process, something that keeps and pushes the standards higher each year. We’re thrilled to collect this award on behalf of all our colleagues across Virgin Media in Ireland who were instrumental in making this happen and we’re also deeply grateful to all our customers who enjoy and use our services.”
